If you’re running a business, then sending marketing emails is probably central to your promotional strategy. Dynamics 365 Marketing is a powerful tool that can help you streamline this process and ensure your campaigns are reaching the right people at the right time. In this article, we’ll explore how to send a marketing email in Dynamics 365 Marketing.
To get started, you will need to create a marketing list in Dynamics 365 Marketing to ensure that your email is sent to the appropriate group of contacts. This can be done by selecting the “Marketing Lists” option from the main menu. From here, you can set up a new list or add contacts to an existing one.
Once you’ve created your list, it’s time to start building your email. Click on “Marketing Emails” and select “New Email.” Here you’ll be prompted to give your email a name and description. You can also choose a template to give your email a professional look.
After you have selected your template, it’s time to begin crafting your message. Dynamics 365 Marketing has an easy-to-use drag-and-drop editor that allows you to customize your email with images, text blocks, buttons, and other elements. You can also add personalization tags to make your email feel more personalized to each recipient.
One of the most important aspects of a successful marketing email is a strong call-to-action (CTA). A CTA is a button or link that encourages the recipient to take some sort of action, such as visiting your website or signing up for a newsletter. Be sure to make your CTA clear and eye-catching, so readers know what they should do next.
Before sending your email, it’s important to preview it to ensure that everything looks good and works as expected. To do this, click on the “Preview and Test” button, which will show you how your email will appear on different devices and email clients.
Finally, it’s time to send your email. You can do this by clicking on the “Send” button. Dynamics 365 Marketing gives you a few different options for sending your email, such as scheduling it for a specific date and time or sending it immediately.
Sending marketing emails in Dynamics 365 Marketing is a breeze. By following these steps, you can ensure that your message gets to the right people, looks great, and has a strong call-to-action. Start using Dynamics 365 Marketing today and take the first step towards more effective email marketing.